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SEO – Bing fever taking hold

Posted by Michael Bloch in web marketing (Tuesday September 1, 2009 )

After the recent announcement that Yahoo! will be using Bing results, many in the SEO game are scrambling to learn more about the engine. (more…)

CPU hogging banner ads

Posted by Michael Bloch in web marketing (Saturday August 29, 2009 )

Something that’s becoming an increasingly annoying issue for Joe Surfer is advertising that’s not only bandwidth heavy, but also chews up processor resources – like all of it. (more…)

Don’t make your customers chase you

Posted by Michael Bloch in ecommerce (Friday August 28, 2009 )

Merchants can save themselves a lot of grief when it comes to issues with customers, just by exercising a little pro-activeness. (more…)

Thinking of adding a forum?

Posted by Michael Bloch in web development (Thursday August 27, 2009 )

Considering adding a forum as a way to generate traffic and attract customers? A forum *may* work for your site, or but it’s more likely to work entirely against it; particularly if it’s a new site – here’s why. (more…)

More on cart abandonment

Posted by Michael Bloch in ecommerce (Wednesday August 26, 2009 )

While you’ll never reduce your shopping cart abandonment rate to zero, there’s certainly a lot you can do to reduce it from the 50 – 60% range that many ecommerce merchants are currently experiencing. (more…)

Live chat effectiveness survey

Posted by Michael Bloch in web marketing (Saturday August 22, 2009 )

Does live chat help encourage online sales? Judging by the results of various surveys, indeed it does. (more…)

Banners – bigger not better?

Posted by Michael Bloch in web marketing (Friday August 21, 2009 )

A study of over 2,300 online display campaigns running over the past three years has found that bigger ads are not always better. (more…)

Major credit card fraud indictment

Posted by Michael Bloch in ecommerce (Tuesday August 18, 2009 )

The acting U.S. Attorney, Assistant Attorney General of the Criminal Division and the United States Secret Service Director yesterday announced an indictment against three individuals charged with various credit card fraud offenses, including the single largest reported data breach in U.S. history. (more…)

Twitter grabs Aussies’ attention

Posted by Michael Bloch in online world (Monday August 17, 2009 )

Twitter has enjoyed meteoric growth all over the world.. and especially in Australia. (more…)

Respecting email addresses

Posted by Michael Bloch in web marketing (Saturday August 15, 2009 )

Once you have a subscriber, be sure to treat their email address with respect – don’t see their subscription and details as permission to do with as you will. (more…)