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What The Heck Is Pinterest?

Posted by Michael Bloch in online world (Saturday January 14, 2012 )

I was going through a backlog of various marketing newsletters from the past week and just about every publication mentioned Pinterest at some point. (more…)

Team Google Are Speed Freaks

Posted by Michael Bloch in web development (Wednesday January 11, 2012 )

Google is addicted to speed – and a recent article in their quarterly newsletter gives a bunch of good reasons; some of which online businesses should take note of. (more…)

Content Marketing And Shopping Carts

Posted by Michael Bloch in web marketing (Thursday January 5, 2012 )

If you’re going to offer something as lightweight as a free executive summary of a horribly expensive report – don’t make it a shopping cart item and force folks to go through a lengthy checkout process. (more…)

Follow Up Shopping Cart Abandoners

Posted by Michael Bloch in ecommerce (Monday January 2, 2012 )

While shopping cart abandonment is generally considered A Bad Thing; we’re reminded it’s a part of the online shopping process. (more…)

Inebriated Shoppers A Merchant’s Dream?

Posted by Michael Bloch in ecommerce (Friday December 30, 2011 )

On many occasions over the last 15 years I have been incredibly thankful I gave up drinking before getting involved in the online world. (more…)

How Social Media Can Cost You Big

Posted by Michael Bloch in ecommerce (Wednesday December 28, 2011 )

Social media can be a dream for online business, or a nightmare as the world’s largest domain name registrar recently discovered. (more…)

Better Online Communities In 2012

Posted by Michael Bloch in online world (Wednesday December 21, 2011 )

Most forum/blog commenting guidelines are a joke in that they are not enforced. Let’s turn that around in 2012. (more…)

Do Not Reply Marketing Emails

Posted by Michael Bloch in web marketing (Monday December 19, 2011 )

If you’re going to send marketing emails, it’s probably not a good idea to send them from a “do not reply” address. That’s just rude. (more…)

Ecommerce Takes The Hassle Out Of Death

Posted by Michael Bloch in ecommerce (Saturday December 17, 2011 )

On a couple of occasions I’ve decided to pre-arrange disposal of my body in preparation for when the grim reaper comes a-knockin’, but organising a bargain basement cremation entirely online has been impossible; so I’ve given up in each instance. (more…)

Will The Real Matt Cutts Please Stand Up

Posted by Michael Bloch in web marketing (Tuesday December 13, 2011 )

If you’ve been tinkering with SEO for any length of time, you’ve likely heard of Matt Cutts. (more…)