I was going through a backlog of various marketing newsletters from the past week and just about every publication mentioned Pinterest at some point. (more…)
What The Heck Is Pinterest?
Team Google Are Speed Freaks
Google is addicted to speed – and a recent article in their quarterly newsletter gives a bunch of good reasons; some of which online businesses should take note of. (more…)
Content Marketing And Shopping Carts
If you’re going to offer something as lightweight as a free executive summary of a horribly expensive report – don’t make it a shopping cart item and force folks to go through a lengthy checkout process. (more…)
Follow Up Shopping Cart Abandoners
While shopping cart abandonment is generally considered A Bad Thing; we’re reminded it’s a part of the online shopping process. (more…)
Inebriated Shoppers A Merchant’s Dream?
On many occasions over the last 15 years I have been incredibly thankful I gave up drinking before getting involved in the online world. (more…)
How Social Media Can Cost You Big
Social media can be a dream for online business, or a nightmare as the world’s largest domain name registrar recently discovered. (more…)
Better Online Communities In 2012
Most forum/blog commenting guidelines are a joke in that they are not enforced. Let’s turn that around in 2012. (more…)
Do Not Reply Marketing Emails
If you’re going to send marketing emails, it’s probably not a good idea to send them from a “do not reply” address. That’s just rude. (more…)
Ecommerce Takes The Hassle Out Of Death
On a couple of occasions I’ve decided to pre-arrange disposal of my body in preparation for when the grim reaper comes a-knockin’, but organising a bargain basement cremation entirely online has been impossible; so I’ve given up in each instance. (more…)
Will The Real Matt Cutts Please Stand Up
If you’ve been tinkering with SEO for any length of time, you’ve likely heard of Matt Cutts. (more…)