Email referred visits may convert more often, but search brings in the big bucks a study has found. (more…)

Sometimes I have problems articulating concepts in a few words, but a term I recently stumbled across, Shiny Object Syndrome, sums ups one of them nicely. (more…)

I think Australia’s customs officers and many company mail rooms may be looking forward to a time when the Aussie dollar isn’t so strong. (more…)

If you work for a large (or small) Australian company with a Facebook page, here’s some important information. (more…)

“We need more followers” the corporate exec cries. More Twitters followers is easy… and cheap. But just because you can do something, it doesn’t mean you should. (more…)

If you have an online business, you probably use search engines multiple times a day – but what about the average person? (more…)

I was looking back at one of my old posts stating 27% of US adults weren’t online. How much has that number changed in the last 6 or so years? (more…)

Link building isn’t dead – it’s just very different now – and in some ways, easier. (more…)

Which is best, short subject lines or long ones? After over a decade of reading reports and studies, I still have no idea. (more…)

Links have always had a big focus in SEO, even more so now for various (and very different) reasons; but what if links aren’t as important as we think? (more…)