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Email and spam statistics

Posted by Michael Bloch in online world (Tuesday September 8, 2009 )

I feel like I’ve been in my inbox all day and I guess I’m not alone. Email has become such an important part of my life that when I come across someone without an email address, I’m truly astounded. It totally throws me off my game :).

It was only around 13 years ago that I was one of the first people in my town to have an email address. People looked at the words with the @ symbol with a mixture of amusement and confusion; even suspicion – much like I do with folks who don’t have an email address these days :).

I still remember the days when people I didn’t know would send me an email just to test to see if their new address was working. Back then spam was still really only known by the general population as a meat product.

A report a few months back from The Radacati Group shows just how important email has become in such a short time; and will continue to be.

According to Radacati, the number of email users globally is projected to increase from over 1.4 billion in 2009 (nearly 20% of the world’s population) to almost 1.9 billion by 2013.

During this year, 74% of all email accounts will belong to consumers and 24% to corporate users.

Worldwide email traffic will total 247 billion messages per day in 2009 – that works out to be an average of 38 messages for every man, woman and child on the planet; daily.

By 2013, this figure will almost double to 507 billion messages per day.

However, Radacati says that about 81% of all email traffic is spam.

Spam isn’t just annoying – it costs us dearly.

Radacati says a typical 1,000-user organization can spend upwards of $1.8 million a year to manage spam. Seems a bit over the top to me, but regardless; spam does impact on the profits on businesses large and small.

The money side of things is shocking enough, but think of all the the energy used to shuttle that trash around. More importantly, consider the amount of *life* being wasted as people tussle with these bottom feeders of the online world.


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